Print ads created for Camel.
Art Of The Blend ~ Direct mail piece sent to 5 million legal smokers introducing Camel’s guide to crafting a superior smoke. This piece was tested among recipients as having 93% originality, 95% interest value & 92% said they would recommend it to people.
Art Direction & Design at Agent 16 LLC, New York. Creative Supervisor ~ Jim Flynn. Copy ~ Rich Armstrong, Julie Rutigliano & Meredith Brown.